About project

Period: May 2014 – Sep 2018

Client: Pizza Milano

Subject: Pizza Milano Complete Branding Package

Pizza Milano has been going over many different designs and layouts for the past 4 years. They are always making sure they get the best quality in print material and a webs site that they love.

Our Task Was

We have a steady relationship with Pizza Milano. They first contacted us out to update their pizza menu and then we move on to the logo updates and then the website.

Process

The re-branding aspect started first. We reformatted the logo into different variations. We then made a consistent pattern that would be used throughout the marketing material.

  • Logo update
  • Color changes
  • Pattern creation
  • Menu layout
  • Website design, configuration, and updates
  • Direct to mail postcards designed and printed
  • In-store menus and photos on the wall

Result

There was a positive reaction from current clients in the ease to use the website and the clean clear way the menu is laid out.

  • Average 700 visitors to the website a day
  • Over 100,000 direct to mail menus distributed in 1st quarter 2018
  • Over 50,000 direct to mail coupons distributed in 1st quarter 2018
  • Continual updates to the website

 

 

Conclusion

The joy that comes from seeing success because of the material that has been created is a reward in all its own. And it is also a great feeling to be able to provide a service that is loved along with a business relationship that has benefitted both companies.